Rapala Fishing Equipment (Rapala 捕鱼设备)的户外广告。Over a few weeks more and more cats appeared around the billboard.
(过去数周，越来越多的猫出现在广告牌周围。)，显然那都是广告发布者精心放置的模型。这样一个广告牌放在路边，一定是赚足了眼球。

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Advertising Agency: Carmichael Lynch, USA
Chief Creative Officer: Peter McHugh
Executive Creative Director: Jim Nelson
Creative Director: Steve Casey
Art Director: Vinny Matassa
Copywriter: Heath Pochucha
Via: adsoftheworld