墨西哥红十字会(Mexican Red Cross)和器官移植中心(National Transplant Center)为促进眼角膜捐献所做的广告。左边是盲文，我不懂盲文。不过根据右边的"after"，可以推测出应该是“之前”的意思。广告之外的故事，想必也浮现在你的眼前啦。

DONATE YOUR CORNEAS  [1600*1346]
National Transplant Center. www.cenatra.gob.mx

The National Transplant Center and the Mexican Red Cross were in need of a campaign to promote corneal donation which is the most frequently performed transplant procedure in the country. This ad was used as outdoor, posters inside hospitals, inserts in press media and postcards.

Agency: JWT, Mexico
General Creative Directors: Manuel Techera, Esteban Sacco, Enrique Codesido, Ignacio Zuccarino
Art Director: Esteban Sacco, Manuel Techera
Copywriter: Enrique Codesido, Ignacio Zuccarino, Gabriel Bello
Via: ibelieveinadv